Agribusiness · Fertilisers
Reading the Crop-Nutrient Cycle
How corn and soy margins drive fertiliser demand, the 2026 Hormuz supply shock, and why valuation runs on mid-cycle nutrient prices, not spot.
Selborne Research · Fertilisers coverage: 7 guides, 6 company profiles, a primer and Excel model
Educational analysis for professional use. This guide is not investment advice or a recommendation to buy or sell any security, and it is not personalised.
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Grain Margins Lead, Nutrient Prices Follow
Fertiliser demand follows crop economics on a lag, and the lag is what trips up quarterly analysis. Farmers buy nitrogen, phosphate and potash when the crop they expect to sell will cover the bill. Grain prices, application decisions, distributors’ stocks and world nutrient prices each move on their own clock. A urea spike in April means supply tightened faster than buyers could put off their purchases.
Crop Prices and Affordability
Farmers decide how much to apply on the margin they expect for the planting season, not on one day’s futures price. When grain margins shrink, distributors see it first: farmers defer purchases, producers keep shipping, and stock builds up in the distribution channel. When margins widen, farmers replenish soil nutrients and benchmark prices firm.
Nutrien sees both ends of that chain. Its Retail arm, which sells to farmers, earned $1,736M of EBITDA in FY2025. A pure producer such as CF Industries has no retail arm, so it sees the chain only from the plant end.
The 2026 Hormuz Shock
The 2026 Hormuz shock hit nitrogen far harder than potash. Disruption in the Strait of Hormuz in March and April 2026 tightened nitrogen supply, and Middle East urea went from $472/t in February to $857/t in April (World Bank). Granular potash landed in Brazil rose only from $373/t to $401/t over the same months. In its April 2026 outlook the World Bank expected fertiliser prices to rise in 2026 and ease in 2027.
A DCF or EV/EBITDA built on spike prices overstates nitrogen and phosphate earnings; one built on a trough year understates them. The mid-cycle earnings guide sets out the long-run prices used in the Excel model that comes with the primer, and rebuilds EBITDA from them.
Nutrien’s own mid-cycle scenario, from its 2024 Investor Day, used potash at $400/t, New Orleans urea at $400 per short ton and New Orleans DAP (diammonium phosphate) at $515 per short ton. It gave $7.0-7.5bn of adjusted EBITDA, above the $6,046M Nutrien earned in FY2025. A company’s scenario and a set of long-run assumptions will differ, so pick one set and keep to it.
The Lag Structure
Four lags separate a grain price from a producer’s results:
- Grain price to application decision: one planting season, 6-12 months in the Northern Hemisphere.
- Application to producer shipments: distributors buy ahead, so producer volumes can trail the benchmark by a quarter.
- Benchmark to realised price: contracts lag, and the price is measured at a different place. Mosaic realised $255/t for potash at the mine in FY2025, against a 2025 average of $347.5/t landed in Brazil.
- Gas cost to nitrogen margin: the shortest. CF’s gas cost, $3.31/MMBtu (million British thermal units) in FY2025, feeds through within a quarter.
A downturn reaches the high-cost end of a cost curve first. As the price falls towards a producer’s unit cost its margin disappears, while a lower-cost producer still earns. The cost curve guide sets out the filed unit costs, each on its own definition and unit.
Reading the Cycle in Filings
Producers’ results show the same lags. Nitrogen producers report gas cost and urea prices for the same quarter, so the gas lag is visible within one set of results. Integrated producers split potash, nitrogen, phosphate and retail. Mosaic realised $670/t for DAP at the plant in FY2025, while the US Gulf export benchmark averaged $685.2/t in 2025; the two differ in timing and in where the price is measured.
For equity work:
- Grain prices show where demand is heading.
- Nutrient spot prices drive the next quarter’s revenue.
- Valuation runs on long-run prices, unless you are modelling a spike on purpose.
- The cost curve shows who loses margin first.
The N/P/K guide sets out which input drives each nutrient, and so which part of the cycle hits which producer. CF turns on urea and gas, Mosaic on rock and ammonia, and Intrepid Potash on potash and Trio, a potassium, magnesium and sulphur fertiliser.
Four hypothetical producers, in US nitrogen, European nitrogen, phosphate and potash, valued year by year as nutrient prices recover to mid-cycle, set beside the through-cycle multiple.
- 15 sections, from how a nutrient producer earns to a year-by-year DCF and leverage on mid-cycle EBITDA
- 43 pages
- a US nitrogen producer on Henry Hub gas, a European nitrogen producer, a phosphate producer and a potash miner
- 4 producer engines
- listed nitrogen, phosphate and potash producers on filed FY2025 figures
- 6-company screen
The Excel model is the primer's mid-cycle valuation live across 13 sheets: four producer tabs (US nitrogen on Henry Hub gas, European nitrogen, phosphate and potash), each walking nutrient prices from the starting point back to mid-cycle through a ten-year free-cash-flow schedule with working capital and sustaining capex; a valuation summary setting each DCF beside the multiple cross-check and splitting the gap between them; cycle scenarios, a cost curve with a gas cost curve, a leverage screen on mid-cycle EBITDA and two live sensitivity grids, urea price against the exit multiple and against the gas price. Change the nutrient price, the gas price or the WACC and the value moves.
See what's in the Fertilisers Sector Primer →£25 PDF · £59 with the Excel model · £159 for all three Agribusiness industries
Frequently Asked Questions
- What drives the fertiliser price cycle?
- Crop prices set what farmers can afford to apply, supply shocks move the world benchmark prices, and demand follows grain margins with a lag of a season or more. Valuation runs on long-run prices that sit below a spike, because it needs what a producer earns across the cycle.
- How did the 2026 Hormuz disruption affect urea prices?
- Disruption in the Strait of Hormuz in March and April 2026 tightened nitrogen supply and pushed Middle East urea above $850/t in April 2026 (World Bank). In its April 2026 outlook the World Bank expected fertiliser prices to rise in 2026 and ease in 2027. Benchmark prices react faster than farmers' application decisions, which is why valuation uses long-run prices.
- How do grain prices link to fertiliser demand?
- Farmers apply nutrients when crop margins cover the cost. Higher grain prices make fertiliser more affordable; weak grain margins lead farmers to put purchases off, and distributors feel that before the world benchmark prices do.
- Why do long-run nutrient prices sit below spot in a tight market?
- A long-run price is a mid-cycle assumption. A price pushed up by a supply disruption does not last through the cycle, so a valuation built on it overstates earnings. The mid-cycle earnings guide sets out the long-run prices used in the Excel model that comes with the primer.
Read next
Mid-Cycle Earnings for Fertilisers
Why LTM EBITDA fails at price extremes, Nutrien's own $7.0-7.5bn mid-cycle scenario, and how to rebuild normalised EBITDA from long-run nutrient and gas prices.
Nitrogen, Phosphate, Potash Explained
The three crop nutrients, how each is produced, why cost drivers differ by N/P/K, and how Nutrien, CF Industries, and Mosaic illustrate integrated versus specialised models.
Fertiliser Cost Curves Explained
How nitrogen, phosphate, and potash cost curves are set by gas access, rock integration, and ore grade, with FY2025 disclosed unit costs from Nutrien, Mosaic, and Intrepid Potash.
Fertiliser Price Benchmarks: FOB vs CFR
What FOB, CFR and CIF mean for a fertiliser price, how producers report the prices they realise, and why a price and a cost give a true margin only on the same delivery basis.
See it applied
These company profiles apply the concepts from this guide to real public companies.